Who We Serve
sherloc gives the SME ecosystem one version of financial truth.
SME owners, management teams, advisors, investors and institutions work from the same real-time view, helping them spot risks earlier, test decisions faster and move with confidence when it matters most.
SMEs & Business Owners
Every decision touches cash flow.
Growth. Costs. Hiring. Planning. Investment. Funding.
sherloc is the financial brain that looks forward, helping you see what is coming, test decisions before you make them and act before risk reaches your bottom line.
Why you need sherloc:
Because guessing gets expensive.
A financial brain that looks forward
Understand what is changing, what is coming and what it means for your business.
Know before you commit
See what decisions mean for cash, cost and profit before you act.
Plan for pressure
Prepare for rising costs, slower sales, late payments and funding changes before they hit.
Spot risks earlier
Act before problems reach your bottom line.
Real-time portfolio visibility
See live financial signals across companies before risk becomes value erosion.
Scenario-led risk assessment
Test how businesses respond to cost pressure, slower sales and market shocks.
Sharper capital decisions
Understand where support, funding or intervention will have the greatest impact.
Continuous portfolio intelligence
Move beyond static reporting with live signals on risk, pressure and opportunity.
Investors & Funds
Portfolio risk does not wait for reporting cycles.
Markets shift. Costs rise. Sales slow. Cash tightens.
Backing SMEs means making decisions across moving businesses, changing markets and incomplete information.
sherloc gives investors and funds a forward-looking financial brain across their portfolio, helping you see risk earlier, test what could happen next and support companies before problems hit value.
Why you need sherloc:
Because visibility after the fact is too late.
SME Advisors & Consultants
Clients remember who helps them make the right call.
Costs change. Cash tightens. Sales shift. Decisions cannot wait for historic numbers.
sherloc gives advisors and consultants a forward-looking financial brain for every client, helping you spot risk, test decisions and give timely direction when it matters most.
Why you need sherloc:
Because the strongest client relationships are built on clarity.
Real-time client clarity
See cash, cost, margin and risk signals as they change.
Test decisions live
Show clients what decisions mean before they act.
A stronger advisory edge
Give faster, clearer direction that strengthens trust and keeps clients close.
Marketplace access
Connect clients to trusted providers when the next step is clear.
Live financial visibility
See key financial signals as they change.
Look forward, not back
Understand what is coming before it reaches the bottom line.
Decision-ready insight
Show what choices mean for cash, cost and profit before action is taken.
Scalable client intelligence
Support more clients with clearer direction and less manual work.
Accountants
& Finance Teams
Finance should not just explain the past.
Cash changes. Costs move. Margins shift. Decisions cannot wait for month-end.
sherloc gives accountants and finance teams a forward-looking financial brain, helping them see what is coming, test decisions and give the business clearer direction before problems hit.
Why you need sherloc:
Because reporting what happened is no longer enough.
Product Providers
The right product only matters at the right moment.
Funding gaps. Insurance needs. Cash pressure. Growth decisions. Risk exposure.
sherloc helps product providers see when SMEs need support, understand what is driving the need and engage when the timing is right.
Why you need sherloc:
Because relevance depends on timing.
High-intent customer signals
Spot when SMEs need support in real time.
Context-rich engagement
Understand the financial need behind each customer.
Smarter acquisition
Reduce wasted outreach by engaging when intent is clear.
Embedded distribution
Put your products where SME decisions are already happening.
Founder readiness at scale
Turn ambition into clearer, decision-ready action.
Better support between sessions
Help founders test choices before they commit.
Clearer mentor visibility
Spot progress, pressure and risk across the community.
Stronger programme outcomes
Create more commercially prepared founders at scale.
Accelerators
& Founder Communities
Mentorship is stronger when founders can act on it.
Founders need more than advice. They need a way to test decisions, understand what changes and keep moving between sessions.
sherloc gives founder communities a forward-looking financial brain across their programme, helping founders act with more clarity while giving mentors better visibility into progress and risk.
Why you need sherloc:
Because support should create movement, not just conversation.
Universities
Students need to learn how to think, decide and act when there is no perfect answer.
Students use redacted company data to solve live-style business scenarios, test decisions and understand the financial consequences of their choices.
sherloc turns commercial uncertainty into an applied challenge, helping students build the financial judgment, problem-solving ability and decision confidence employers actually look for.
Why you need sherloc:
Because the best learning feels real.
Real business scenarios
Challenge students with practical problems drawn from real companies.
Decision-making under pressure
Help students test choices and understand commercial consequences.
Employability-focused learning
Build the confidence, judgment and problem-solving skills employers look for.
A standout hackathon experience
Give students a practical challenge that feels closer to the real workplace.
